Click Fraud Just Another McGuffin

Click Fraud Just Another McGuffin Click Fraud Just Another McGuffin By Cody Willard RealMoney.com Contributor 1/26/2006 9:26 AM EST Click here for more stories by Cody Willard This column was originally published on RealMoney on Jan. 24. It's being republished as a bonus for TheStreet.com readers. So let's talk about this Google (GOOG:Nasdaq - commentary - research - Cramer's Take) click fraud thing for one second, as it has become a large part of the bear case on Google right now. Look, Google knows there are some teens in Siberia, and yes, probably Duluth too, who are messing with click-through rates by repeatedly hitting ads. 1. 10 Hot Techs That Aren't Apple or Google 2. Google Catches Cold 3. Sirius Hires Allen & Co. Exec 4. New Tech Deserves Some Respect 5. Slower Growth's Upside But the big question isn't whether or not this nefarious stuff is going on. It's whether or not this evil stuff (to borrow the Googlite phrase "do no evil") is going on to an extent that Google's customers will be surprised to find out about. It's related to how advertisers in television and magazines (and all other media) have to account for TVs that are left on for the dogs while nobody's home, or for subscribers who never open the magazine. And guess what -- both the sellers and the buyers of such advertisements are aware of and account for this ahead of time. You see, Google tells its customers beforehand that there will be click fraud, and it even accounts for that in its pitch. That's right, when Google tells a customer that they can expect X return on investment (ROI) when using Google's ad network, Google's already included click fraud in those numbers. So in essence, the only way for this supposed click-fraud issue to really become problematic is if it's worse than Google realizes. Consider it the online marketplace version of Wall Street's "worse than expected" scenario. Funny Quotes Quotes Gatlinburg Cabins Quotes Directory Famous Quotes

Craigslist :: Why Craigslist Works, by Craig

Why Craigslist Works, by Craig Why Craigslist Works, by Craig ChangeThis :: Why Craigslist Works, by Craig Craig Newmark A ChangeThis exclusive: The craigslist founder reveals the values that made craigslist a success. craigslist started as a small email list for a group of friends in Northern California. Ten years later, it's a global phenomenon. In a ChangeThis exclusive, Craig Newmark talks about the values that got his business from there to here. Change This

Redmond | News: Microsoft's Search Engine Marketing Push

Redmond | News: Microsoft's Search Engine Marketing Push Microsoft's Search Engine Marketing Push January 13, 2006 • by Michael Desmond Asked why he wanted to scale Mount Everest, famed British mountain climber George Leigh Mallory famously replied: "Because it's there." It may seem like Microsoft has scaled every peak, but the software giant is playing an important game of catch-up with Yahoo! and rival Google in the area of search engine advertising. If Microsoft hopes to achieve its vision of services-based applications like Office Live and Windows Live, it needs a way capture ad dollars and produce viable revenue streams. That's why Microsoft has spent more than a year honing its adCenter search engine marketing effort. As a direct competitor to Google AdWords and Yahoo! Overture, adCenter promises to bring pay-per-click (PPC) advertising to the next level. The program, currently in beta, is expected to formally launch in June. Famous Quotes Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/06/1/ Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/06/7/ Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/06/8/ Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/07/5/ Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/07/6/ Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/19/10/ Famous Quotes - Quotes Central - http://www.quotescentral.com/2005/11/19/11/

Cash Money: Software Automates Making Money From Search Engines

Press Release - Cash Money: Software Automates Making Money From Search Engines Cash Money: Software Automates Making Money From Search Engines A little Known German Computer Programmer And Business man Creates A Building Wealth Software That Turns Search Engines Into Automated Cash Generators Most people today are increasingly using the search engines to find what they are looking for online. The most popular search engines claim that they have indexed billions of websites. What a lot of people online don't realize is that there is a simple way to compel the search engines to make you money online without any work or selling or large investment, thanks to a simple building wealth software created by little known German computer programmer, by name Sebastian Foss. This is what Mr. Foss has to say: "I have found a foolproof method how anyone can easily make an extra $500 or even $1.000 every week with 15 minutes of their time and create a substantial monthly income. This method has never been released to the public before. Very few, if anyone has implemented this. I have decided to share my idea with you." Mr. Foss said he was encouraged to create this make money online software to use after he failed in many online businesses and programs he has tried over the past years. He said, this make money online software levels the playing field for all because there is no work or selling or complicated training required to use it to begin to generate cash money income. To use it, you simply enter your ID, a few lines of data, click a button, and in 15 minutes you're on your way to begin to generate cash money online. Online Free Recipes Sales Books Perception of a Difference Chicken Recipes Famous Quotes Funny Jokes - BOOK recipes Quotes Central - Famous Quotes - Cute Quotes sell 2 us Chicken Recipes Gatlinburg Cabins Funny Quotes Recipes Christmas Payday Loans Famous Quotes Chicken Recipes Auto Insurance Easter Recipes Crock Pot Recipes Funny Jokes

Microsoft and Yahoo agree to enhance their search engines

http://arstechnica.com/journals/microsoft.ars/2006/1/12/2480 Microsoft and Yahoo agree to enhance their search engines eWeek is reporting that Microsoft may have some interest in Yahoo after all, but it has nothing to do with buyouts. Rather, researchers at Microsoft have been chatting with Yahoo about how to improve online searching capabilities. Essentially, Microsoft and Yahoo have put their heads together and concluded that they must make their search engines, at the very least, comparable to Google. Wow. Good thing they spoke with one another! Microsoft Research Asia director Harry Shum had the following to say about the special conversation: "There is something called search relevance that Google has been ahead of most competitors in, but the gap is closing. And Yahoo claims statistically that this difference does not even exist anymore between Google and Yahoo. MSN, with a lot of help from MSR [Microsoft Research] is closing the gap like crazy. We will be catching up with them in a matter of months. And something will be there. But that is only one problem—one very tough problem, however." Microsoft, Yahoo Talk Search Microsoft, Yahoo Talk Search By Darryl K. Taft January 12, 2006 Despite Microsoft Corp.'s denial of rumors that the software giant may have interest in Yahoo Inc., the companies have been talking—at least on a research level. Harry Shum, the Beijing-based managing director of Microsoft Research Asia, said he has recently spoken with the head of Yahoo Research about the issue of enhancing search capabilities and competing with Google. At the start of the year, there were rumors that Microsoft had made a bid to buy Sunnyvale, Calif.-based Yahoo. The Los Angeles Times, citing anonymous sources, said Microsoft allegedly had offered $80 billion for the company, an amount Yahoo rebuffed as too low. A week later, Microsoft CEO Steve Ballmer flat-out denied in a published interview that Microsoft had made an offer to buy Yahoo Online Free Recipes Famous Quotes Gatlinburg Cabins Christmas Recipes Healthy Chicken Recipes Cute Quotes Sales Books Chicken Recipes Wes Zimmerman Fireplace Mantles recipes Fast Cash Payday Loan Center Recipes Famous Quotes Debt Consolidation Mortgage Chicken Recipes Love Quotes sell home Auto Insurance Funny Jokes - Bio-Optic Organized Knowledge device, trade named: BOOK Chicken Recipes Quotes Diabetic Recipes Funny Jokes

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Free Advertising Offer from Wuraweb

Free Advertising Offer from Wuraweb Wuraweb Launches Free Ad Offer Wuraweb is offering free advertising in their directory: Wuraweb Launches with Free Ad Offer The Launch Of the Service-Based Directory Results in the Issuance of Free Ad Spots Nationwide Wuraweb announced the launch of Wuraweb.com, a free online directory that allows users to locate any service professional, their exact rates, credentials, contacts, and more, locally and nationwide, and the issuance of free online advertisement spots. The promotion will allow businesses to utilize one of today’s top advertising mediums, the Internet, by acquiring Wuraweb’s standard listings at no cost. When searched, users will be able to view the company’s service name, service rate and price unit, service features, credentials, contacts, a number of clients served, and user-based rating, all on an attractive, and easy-to-use interface. The free standard listings are completely customizable, include monthly reports, require minimal computer skills to submit, and can be searched instantly after submission. ”In efforts to make Wuraweb.com incomparable to other online directories," states Wuraweb co-founder, Patrick Chukwura, "we've packed loads of features like, service provider details beyond phone numbers, nationwide search, and simple technology, into what we believe to be, a genius online service locater.” During the promotion, Wuraweb estimates they will allot over $1,000,000 in free ads, to over 10,000 nationwide businesses within the first week. Co-founder, Ashli Norton, states, “Our promotion is a great example of the gift that keeps giving: Wuraweb gives away free online ads, users locate service provider information free, and the listed companies get tons of free business, with virtually no effort, for an entire month”. Information on acquiring a free Wuraweb standard listing, is located on Wuraweb’s website at http://www.wuraweb.com and http://www.wuraweb.com/promo/freeoffer.jsp. Registration for the free standard listings begins January 16, 2006, 12:00 AM (EST) and ends January 31, 2006, 11:59 PM (EST). Listings are only available free to U.S. service providers and/or service providing companies who use the appropriate promo code:freelisting, on a first-come, first-serve basis. Students, small business owners, entrepreneurs, and companies who have never considered advertising online, are encouraged to take full advantage of the promotion first. ### About WuraWeb Atlanta, Georgia, based Wuraweb, was founded in 2003 by Ashli Norton and Patrick Chukwura to provide a fast, new, and efficient destination for finding complete service provider information. Wuraweb’s determination for lowering business costs and providing a great user experience, has created this “one-stop-shop” for accurate and reliable results. More information about Wuraweb and Wuraweb.com can be found at www.wuraweb.com. Funny Quotes Quotes Central Chicken Recipes SR22

Wuraweb Launches with Free Ad Offer

We are looking at a new web directory for nationwide search for services by zip code. They are offering free ads for their standard listings. Take a look and let us know what you think. There is nothing in my zip code so far but I will probably add a listing to see how it works and will comment as we watch it grow. They are called Wuraweb and can be found here: Wuraweb wba Their press release announcement of the free offer follows. Wuraweb Launches with Free Ad Offer The Launch Of the Service-Based Directory Results in the Issuance of Free Ad Spots Nationwide Wuraweb announced the launch of Wuraweb.com, a free online directory that allows users to locate any service professional, their exact rates, credentials, contacts, and more, locally and nationwide, and the issuance of free online advertisement spots. The promotion will allow businesses to utilize one of today’s top advertising mediums, the Internet, by acquiring Wuraweb’s standard listings at no cost. When searched, users will be able to view the company’s service name, service rate and price unit, service features, credentials, contacts, a number of clients served, and user-based rating, all on an attractive, and easy-to-use interface. The free standard listings are completely customizable, include monthly reports, require minimal computer skills to submit, and can be searched instantly after submission. ”In efforts to make Wuraweb.com incomparable to other online directories," states Wuraweb co-founder, Patrick Chukwura, "we've packed loads of features like, service provider details beyond phone numbers, nationwide search, and simple technology, into what we believe to be, a genius online service locater.” During the promotion, Wuraweb estimates they will allot over $1,000,000 in free ads, to over 10,000 nationwide businesses within the first week. Co-founder, Ashli Norton, states, “Our promotion is a great example of the gift that keeps giving: Wuraweb gives away free online ads, users locate service provider information free, and the listed companies get tons of free business, with virtually no effort, for an entire month”. Information on acquiring a free Wuraweb standard listing, is located on Wuraweb’s website at http://www.wuraweb.com and http://www.wuraweb.com/promo/freeoffer.jsp. Registration for the free standard listings begins January 16, 2006, 12:00 AM (EST) and ends January 31, 2006, 11:59 PM (EST). Listings are only available free to U.S. service providers and/or service providing companies who use the appropriate promo code:freelisting, on a first-come, first-serve basis. Students, small business owners, entrepreneurs, and companies who have never considered advertising online, are encouraged to take full advantage of the promotion first. ### About WuraWeb Atlanta, Georgia, based Wuraweb, was founded in 2003 by Ashli Norton and Patrick Chukwura to provide a fast, new, and efficient destination for finding complete service provider information. Wuraweb’s determination for lowering business costs and providing a great user experience, has created this “one-stop-shop” for accurate and reliable results. More information about Wuraweb and Wuraweb.com can be found at www.wuraweb.com. Funny Quotes Quotes Central Chicken Recipes SR22

Motorola and Google Align for Mobile Search

Motorola and Google Align for Mobile Search Thursday January 5, 10:30 pm ET Motorola Enables Users Immediate Access to Google on Millions of Motorola Handsets Worldwide LAS VEGAS, Jan. 5 -- Motorola, Inc. (NYSE: MOT - News), a global leader in wireless communications, and Google Inc. (Nasdaq: GOOG - News) today announced a global alliance to enable users easy access to Google on Motorola handsets. Motorola will integrate a Google icon onto select devices so that users can connect directly to Google anytime, anywhere at the click of a button. These mass-market, Internet-optimized handsets will be distributed from early 2006 to select Motorola customers worldwide. "Many of our customers have been asking for mobile devices integrated with their consumers' favorite online search services. By featuring Google on Motorola handsets for those customers, we are making it easier for consumers to connect to the information they need when they need it," said Scott Durchslag, Corporate Vice-President and General Manager of Global xProducts for Motorola's Mobile Device business. "Our relationship with Google provides an opportunity for us to offer a high quality mobile search experience -- one familiar to and loved by millions of users across the globe." "Access to information is imperative for people on-the-go. Whether checking the local weather or locating the restaurant of their choice, consumers today require personalized search services that are tailored to their needs," said Nikesh Arora, vice president, European Operations, Google Inc. "With immediate access to Google, millions of Motorola users worldwide will be able to quickly and easily find information that's important to them." Motorola handsets with the Google icon are expected to be available to consumers starting in Q1 of 2006. About Motorola Motorola is a Fortune 100 global communications leader that provides seamless mobility products and solutions across broadband, embedded systems and wireless networks. In your home, auto, workplace and all spaces in between, seamless mobility means you can reach the people, things and information you need on the go. Seamless mobility harnesses the power of technology convergence and enables smarter, faster, cost-effective and flexible communication. Motorola had sales of US $31.3 billion in 2004. For more information: http://www.motorola.com . About Google Inc. Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe, and Asia. For more information, visit http://www.google.com . MOTOROLA and the Stylized M Logo are registered in the US Patent & Trademark Office. All other product or service names are the property of their respective owners. Other trademarks and trade names are those of their respective owners. Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated. -------------------------------------------------------------------------------- Source: Motorola, Inc. Free Recipes Online Sales Books Chicken Recipes - Healthy Chicken Recipes Quotes recipes Recipes Gatlinburg Cabins Funny Quotes Quotes Central Chicken Recipes SR22 Insurance Crockpot Recipes Funny Jokes

Quotes Central - Famous Quotes

Quotes Central - Famous Quotes Homemade Reese Type Cups/Balls 2 c. graham crackers, crushed fine 1 lb. box 10x sugar 2 sticks melted butter 12 oz. crunchy peanut butter 1/2 bar paraffin wax 6 oz. semi-sweet chocolate chips Mix first 4 ingredients well and roll into bite size balls. Freeze on tray. Melt wax and chocolate chips in pot. Dip balls into chocolate and lay on waxed paper to cool. Quotes Love Quotes Love Quotes Love Quotes Life Quotes Life Quotes From Nita Holleman via Rae in Minnesota Rib Roast with au Jus Sauce a La Nita 1 "2 or 3 rib" prime-rib beef roast (4 1/2 - 6 pounds) 5 or 6 cloves fresh garlic, crushed, peeled Fresh or dried Rosemary, basil, thyme Salt Black pepper 2 Tablespoons Kitchen Bouquet Browning Sauce Oil, butter or bacon drippings 2 carrots, scraped and cut in chunks 2 potatoes, peeled and cut in chunks 1 Vidalia or sweet type onion, peeled, cut in half 2 cups table quality Red wine OR, 1/4 cup Apple Cider Vinegar, plus 1/4 cup Red Wine Vinegar, plus 1 1/2 cups table quality Red wine or, 1 Knorr beef bouillon cube dissolved in 1 1/2 cups hot water 2 Tablespoons Dark Brown sugar 1/4 to 1/2 cup beef drippings 2 additional Tablespoons Kitchen Bouquet Browning Sauce 2 tablespoons chopped parsley Buy a prime, or top choice roast (preferably ribs 12 through 10.) Have the chine/backbone trimmed off. [Your dog might appreciate these.] Rib bones look best if shortened and "frenched" if it is possible to get a butcher to do this. Preheat oven to 450 degrees F. In a small bowl combine herbs, rosemary, thyme, salt, pepper, Kitchen Bouquet and oil to form a glaze or paste. Smear mixture over roast. Poke garlic cloves in various places in or under fat of roast. Place roast, fat side up in center of oven on a rack in a large roasting pan and roast for about 20 minutes at the high heat. Reduce oven temperature to 325 degrees F. Lay a piece of heavy duty foil loosely over the roast to prevent overbrowning. Place vegetables in pan around roast and drizzle them with drippings, butter or oil. Cook beef for approximately 12 minutes per pound for medium-rare. Check the temperature of the roast deep in the center of the roast or in several places with a meat thermometer. It should register 120 to 125 degrees F. for medium rare. Remove roast and allow to "rest" for 20 minutes to prevent loosing juices when it is carved. Note: The temperature inside the roast will continue rising about 10 degrees. Remove vegetables and set them aside. Pour pan drippings and juices off and separate the fat and juices with a fat separator if you have one so you can use the broth for the "au jus" and save the fat for Yorkshire pudding or another use. Place the roasting pan over medium-high heat. Add the wine or other liquids and scrape up the brown bits from the bottom of the pan. Add sugar, beef drippings, Kitchen Bouquet, reserved vegetables and parsley. Season with salt and black pepper. Cook until wine is reduced about 50%, or about 5 minutes. Strain sauce through cheesecloth or a strainer to remove solids before serving. This sauce is the "au jus" you want to serve HOT with the sliced beef either on it or as a "dipping sauce." Nita's Note: 1 or 2 Tablespoons Arrowroot dissolved in 1 or 2 Tablespoons cold water added to the sauce will thicken somewhat and enrich the sauce. Do NOT boil sauce after adding the Arrowroot. Serves 4 to 7 depending on size of roast Insurance Quotes Funny Quotes Funny Quotes Funny Quotes Friendship Quotes Friendship Quotes Friendship Quotes Famous Quotes Famous Quotes Famous Quotes Famous Quotations Famous Quotations Famous Quotations Cute Quotes Cute Quotes Cute Quotes Car Quotes Car Quotes Car Quotes Thanksgiving Quotes Thanksgiving Quotes Thanksgiving Quotes Christmas Quotes Christmas Quotes Christmas Quotes Inspirational Quotes Inspirational Quotes Inspirational Quotes Motivational Quotes Motivational Quotes Motivational Quotes Zig Ziglar Quotes/ Stock Quotes Movie Quotes Movie Quotes Movie Quotes