Unique user count inflated by 27%, for search engines by 46% by ZDNet's ZDNet Research -- In a controversial statement, Nielsen//NetRatings says that roughly 27% of unique visitor count is inflated due to users repeatedly deleting their cookies. The overstatement can range from as high as 46% for search engines, portals and community sites to as little as 9% for travel sites.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment