Survey: Users confuse search results, ads

Survey: Users confuse search results, ads

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newsobserver.com | Technology Survey: Users confuse search results, ads By ANICK JESDANUN, AP INTERNET WRITER NEW YORK (AP) - Only 1 in 6 users of Internet search engines can tell the difference between unbiased search results and paid advertisements, a new survey finds. The Pew Internet and American Life Project reported Sunday that adults online in the United States are generally naive when it comes to how search engines work. The major search engines all return a mix of regular results, based solely on relevance to the search terms entered, and sponsored links, for which a Web site had paid money to get displayed more prominently. Slow Cooker Recipes Slow Cooker Recipes Slow Cooker Recipes Crockpot Recipes Crockpot Recipes Crock Pot Recipes Crock Pot Recipes

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