Thursday, June 09, 2005
Finally, Tier-One Paid Search Feeds for Smaller Engines and Directories
Finally, Tier-One Paid Search Feeds for Smaller Engines and Directories
NORTH KANSAS CITY, MO -- (MARKET WIRE) -- 06/06/2005 -- ValidClick Inc., pioneer of the only real-time click fraud solution, is now distributing its FeedPatrol (http://www.feedpatrol.com) paid search feed, containing over 150,000 advertisers, to search and directory websites looking to better monetize their traffic. By offering the best-in-industry payouts and placement consultation, FeedPatrol enables smaller search engines and niche directories to increase their revenue by six- to ten-fold as compared to syndicating PPC paid search feeds from second-tier providers.
Some webmasters are asking, "What's the catch?" "There's really not one," says ValidClick President, Toby Teeter. "Because of our real-time click fraud filtering technology, we've been able to partner with the largest online paid content providers. Without us, the risk is too high for them to extend their paid advertisements to smaller partners directly. Our technology mitigates that risk, allowing us to safely distribute their paid content protecting their advertisers from automated click fraud."
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"We're offering something that hasn't been available before," says Director of Business Development, Jeremy Chrysler. "Some search sites are implementing JavaScript-based contextual applications -- such as Google AdSense -- and while that might make sense for content sites, it often doesn't deliver relevant listings for search and directory websites. We've combined flexibility of an XML solution with top tier payouts to help search site owners drastically increase their revenue-per-search." Leveraging the flexibility of XML, site owners can integrate the placement of FeedPatrol advertisements into their website's look and feel to maximize click-through rates. Because they control the output, site owners can predict what content will appear on their pages, and are thus able to better project future revenues.
Not just paid search
"We are more than just a paid search solution," says John Linden, ValidClick's CEO. "FeedPatrol is a content distribution platform -- we currently offer product comparison, paid search, online coupon, yellow page, related keyword, and non-paid search feeds. We offer content that not only makes a website more profitable, but also creates a better user experience." By delivering additional types of content, FeedPatrol partners can transform themselves from basic web directories into fully functioning search engines, complete with features such as a robust shopping comparison engine or a national yellow page directory.
More information on ValidClick's real-time click fraud detection technology is available at http://www.validclick.com. For more information on the FeedPatrol network, visit http://www.feedpatrol.com.
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Monday, June 06, 2005
Accoona.com Unveils Chinese Business Search Engine
Accoona.com Unveils Chinese Business Search Engine
Accoona Business Resource Bridges the East-West Information Divide
Web and Business search engine Accoona, www.accoona.com, a leader in artificial search technology, today unveiled its Chinese business search engine, www.accoona.com.cn. The Accoona engine will offer Chinese users an online business database of millions of Chinese business records and company profiles from all over the globe. Users throughout China now have one-click access to current business information, including business descriptions, contact names, phone and fax numbers, yearly sales, number of employees, company headquarters and branch/office locations.
Along with providing an unparalleled global business resource for China, Accoona's new Chinese search engine represents the largest English language search database in China. Accoona's Chinese web search will allow web users in China to access business information in English, offering the unique opportunity to gain insight into American business.
"Accoona's business database and artificial intelligence search technology will benefit both Chinese and American business, offering access to relevant information more quickly and efficiently on the World Wide Web," stated Qizheng Zhao, China's Minister of Information. "I congratulate the Internet architects at Accoona for building an important business information bridge between East and West."
Accoona's artificial intelligence search technology and business database are also available at China Daily (www.ChinaDaily.com.cn) and its corresponding network of Websites throughout China. Accoona holds a 20-year exclusive partnership with the China Daily Information Company, an official agency of China's Ministry of Information. China Daily also holds an equity stake in Accoona Corp. The China Daily partnership is one of several online collaborations the company has forged since its inception. Other U.S. partners include Web leaders Yahoo! and Answers.com.
About Accoona
Accoona launched in December 2004, introduced by Eckhard Pfeiffer, former CEO of Compaq Computer and Accoona's Chairman of the Board. The Accoona Corporation is an industry pioneer in Artificial Intelligence search technology. Accoona serves more relevant search results through its SuperTarget(TM) feature, comprehensive QuickProfile(TM) database, and sophisticated contextual and keyword search capabilities. The company is the official search provider for ChinaDaily.com - the first English language news site in China and one of the country's largest portals.
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Source: Accoona
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