Wednesday, August 31, 2005
Google studies selling print ads to online clients
Latest News and Financial Information | Reuters.com
Google studies selling print ads to online clients
Wed Aug 31, 2005 09:21 PM ET
SAN FRANCISCO, Aug 31 (Reuters) - Google (GOOG.O: Quote, Profile, Research) is looking at taking its online advertising program into print.
The Internet search leader, which draws the bulk of its revenue from online advertising, said it has bought advertising space in PC Magazine, only to turn around and resell the space to some online clients who place Web ads with Google.
"Google is testing a program to place ads from our advertising network into U.S. print publications," Google spokesman Michael Mayzel said.
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